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Step-by-step tutorials for Brandscast

Everything you need to set up private audio for your team, manage your audience and make sense of your analytics.

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Getting started3 tutorials
Managing content4 tutorials
Managing your audience4 tutorials
Analytics5 tutorials
Team and account4 tutorials
Profile and settings2 tutorials

Getting started

How to create your Brandscast account
  1. Go to app.brandscast.com/signup and enter your name, work email and a password.
  2. Check your inbox for a verification email and click the link inside. The link expires in 24 hours.
  3. Once your email is verified, you will land on the onboarding flow where you choose a plan or start a free trial.
  4. Your account is ready. You can now create your first audio.
Tip:Use a work email address. Members will receive invitation emails from that same domain, which makes the invite look trustworthy.
How to create your first private audio
  1. From the dashboard, click New podcast in the top navigation or the Podcasts section.
  2. Choose Audio as the type (or Track if it is a structured course — see tutorial 7).
  3. Fill in the title, a short description and select a category. These details help listeners identify the show.
  4. Upload a square cover image, at least 1400 × 1400 px, for compatible podcast apps.
  5. Click Create audio. It is not published to a public directory; access is distributed through the member records you invite.
Tip:Keep the title short and specific. "Q1 Sales Kick-off" is clearer than "Sales updates".
How to publish your first episode
  1. Open the audio you want to add an episode to and click New episode.
  2. Enter the episode title and an optional description. The description appears in podcast apps.
  3. Upload your audio file. Brandscast accepts MP3 and M4A files up to 500 MB.
  4. Set the episode number and season if you use a structured series format.
  5. Click Publish. The episode is available immediately to all members who have access to this audio.
Tip:Record audio at 128 kbps stereo or higher for good quality without a large file size. A 30-minute episode at 128 kbps is around 57 MB.

Managing content

How to edit an audio's details and settings
  1. Open the audio from the Audio list and click the ··· menu next to the audio title.
  2. Select Edit audio to open the edit form.
  3. Update the title, description, cover image or category as needed.
  4. Click Save changes. Compatible podcast apps refresh the feed on their own schedule.
Tip:Changing the cover image does not affect existing episodes already cached in a listener's app. Most apps refresh artwork within 24 hours.
How to edit an episode after publishing
  1. Open the audio that contains the episode.
  2. Find the episode in the list and click Edit from the episode's ··· menu.
  3. You can update the title, description, episode number or replace the audio file.
  4. Click Save. If you replaced the audio file, listeners who have already downloaded the old version will not be affected. The new file is served for new downloads.
Tip:Avoid renaming episodes after listeners have already heard them. It can cause confusion in podcast apps that display the title.
How to import an existing podcast via RSS
  1. Go to the Podcasts section and click New podcast → Import from RSS.
  2. Paste the RSS feed URL of the audio you want to import.
  3. Brandscast will validate the feed and show you a preview of the episodes it will import.
  4. Confirm the import. Episodes are copied into a new private audio in your account.
  5. After the import, invite your members to the new podcast so they can access it.
Tip:Importing a feed creates a copy. Changes to the original external feed will not sync automatically after the import.
How to create a track
  1. From the Podcasts section, click New podcast and choose Track as the type.
  2. Fill in the course title, description and cover image just as you would for a regular audio.
  3. Publish episodes in the order you want listeners to follow them. Episode numbers define the sequence.
  4. Invite the people who should take the course as members, exactly as you would for a regular audio.
  5. Listeners see the course episodes listed in order in their podcast app with a clear progression.
Tip:Tracks can organise onboarding, compliance and product education. Choose episode length from the task, audience feedback and pilot data rather than a generic engagement benchmark.

Managing your audience

How to invite members to an audio
  1. Open the audio you want to share and go to the Members tab.
  2. Click Add member and enter the listener's email address.
  3. Brandscast sends an invitation email with a private link to access the podcast feed.
  4. The member appears in your Members list. Once they accept the invite and listen to at least one episode, their status changes to Active.
Tip:You can assign multiple Tracks to the same member. Their personal RSS feed reflects the audio currently assigned to that member record.
How to remove or revoke a member's access
  1. Go to the Members section from the top navigation.
  2. Find the member you want to remove and click the ··· menu next to their name.
  3. Select Remove member and confirm the action.
  4. Future requests through the member's private feed stop returning protected audio. Files already downloaded to a device may remain there.
Tip:Revoke access when someone leaves your organisation. A personal feed URL is a bearer credential and can be forwarded, so regenerate or revoke it if exposed.
How to add an audio to an existing member
  1. Go to Members and click the member's name to open their detail page.
  2. In the member detail page, click Add audio.
  3. Select the audio you want to give them access to.
  4. Brandscast sends an invitation email. The assigned Track becomes available through the member's existing private feed when their compatible app refreshes it.
Tip:This is useful when you launch a new podcast and want to give access to people who are already members of another podcast.
How to understand member activity (Active vs Inactive)
  1. In the Members list, each member shows a status badge.
  2. Active means Brandscast has associated at least one recorded play with that Member across their assigned audio.
  3. Inactive means Brandscast has not associated a recorded play with that Member yet. It does not establish whether the invitation arrived or why no play was recorded.
  4. Use this status as a prompt to check access or ask for feedback. A personal feed URL can be forwarded or used on a shared device, so it is not proof of who personally listened.
Tip:The global Members list is Active when any assigned audio has a recorded play. A specific audio can still show a different activity status.

Analytics

How to read the listening analytics dashboard
  1. Click Analytics in the top navigation to open the analytics dashboard.
  2. The dashboard shows total plays, "unique listeners" and engagement over the selected date range. Treat "unique listeners" as unique Member feeds with qualifying recorded activity, not confirmed people.
  3. Use the date picker at the top right to filter by the last 7 days, 30 days, 90 days or a custom range.
  4. The Episode downloads table shows each episode's recorded play count so you can compare activity. A higher count does not by itself prove quality, comprehension or impact.
Tip:A "play" is counted when Brandscast records a qualifying request for at least 60 seconds of an episode.
How to use episode download data
  1. In the Analytics dashboard, scroll to the Episode downloads table.
  2. Episodes are sorted by download count by default. Click column headers to reorder.
  3. Use the data to identify which topics or formats record more qualifying plays, then form a hypothesis to test rather than assuming why.
  4. A lower count may reflect access, timing, distribution, title, topic, duration or measurement conditions. Ask the audience before drawing a conclusion.
Tip:Compare like-for-like episodes and change one variable at a time; a timestamp alone does not explain the difference.
How to filter analytics by device or app
  1. In the Analytics dashboard, scroll to the Top devices and Top apps cards.
  2. These cards show the devices (mobile, desktop, tablet) and podcast apps associated with recorded requests.
  3. Use this data to decide whether to recommend a specific podcast app to your team.
  4. If most recorded requests come from mobile, validate the audience's actual listening context before changing episode length or recommending when to listen.
Tip:Unknown devices are excluded from the percentage calculations. Read the result as a breakdown of classified requests, not of confirmed listeners.
How to download an analytics report as PDF
  1. Open the Analytics dashboard from the top navigation.
  2. Set the date range you want to include in the report using the date picker at the top right.
  3. Click the Download report button. Brandscast generates a PDF with a cover page, key metrics, member engagement and episode breakdown.
  4. The PDF respects your current filters, so the report reflects exactly what you see on screen.
  5. Share the PDF with leadership, HR or other stakeholders who need a summary without accessing the app.
Tip:The PDF includes your audio name and date range on the cover page, so it is ready to share as-is without any editing.
How to read audience coverage in your analytics
  1. Open the Analytics dashboard and find the Audience coverage card. It counts people, not plays.
  2. In this dashboard, Coverage is the share of members with recorded listening activity in the selected period. Reached is the corresponding headcount; neither label proves comprehension.
  3. Silent this period are members with earlier recorded listening but no relevant activity in the selected period.
  4. Never reached are members for whom Brandscast has never recorded listening activity. Check invitation, access and feedback before inferring why.
  5. Use the Engagement by department and by country cards to find groups with lower recorded activity, then compare them with delivery evidence from your other channels.
Tip:Department and country breakdowns only appear once your members have those fields filled in. You can set them when importing members from CSV, or edit them on a member's page.

Team and account

How to invite users to your account (Admin or Editor)
  1. Go to Users in the top navigation.
  2. Click Invite user and enter the colleague's email address.
  3. Choose their role: Admin for broader workspace management, or Editor for content-focused access.
  4. The colleague receives an invitation email. Once accepted, they can log in and access your account.
Tip:Users (your team) are different from Members (your listeners). Users help you manage the account; Members receive the audio content.
How to manage user roles (Owner, Admin, Editor)
  1. Go to Users and find the user whose role you want to change.
  2. Click the ··· menu next to their name and select Edit role.
  3. Owner: full access including billing and account deletion. Only one Owner per account.
  4. Admin: broader day-to-day access across the workspace, but not billing or account deletion.
  5. Editor: content-focused access for creating and editing audio content. Exact capabilities can vary based on how your workspace is set up.
Tip:Use Editor for teammates focused on producing content. Use Admin when someone needs broader operational access across the workspace.
How to switch between accounts
  1. Click your account name or avatar at the top right of the dashboard.
  2. A dropdown shows all accounts you belong to.
  3. Click the account you want to switch to. The dashboard reloads with that account's data.
  4. You can belong to multiple accounts at once — for example your own account and a client's account.
Tip:Each account has independent audio, members and analytics. Switching accounts does not affect the data of other accounts.
How to upgrade or change your plan
  1. Click Plans in the top navigation or go to the billing settings.
  2. The current plan shows your usage: audio created, members and episodes published.
  3. Click Upgrade next to the plan you want to switch to.
  4. Enter your payment details. Billing is monthly or annual (annual saves around 17%).
  5. Your new limits are available immediately after payment.
Tip:You can downgrade at any time. The change takes effect at the start of the next billing cycle. Existing data is preserved.

Profile and settings

How to update your profile and password
  1. Click your name or avatar at the top right and select Profile.
  2. In the Profile tab, update your full name and click Save.
  3. To change your password, scroll to the Change password section.
  4. Enter your current password, then the new password twice, and click Update password.
  5. If you have forgotten your password, log out and use the Forgot password link on the login page.
Tip:Use a strong, unique password. Brandscast does not support SSO yet, so your password is the main credential for account access.
How to add Brandscast audio to a compatible podcast app
  1. When you are invited to an audio, you receive an email with a private feed link.
  2. Copy the feed link from the email.
  3. Open PulsarCast, Apple Podcasts, Pocket Casts, Overcast, AntennaPod or Podcast Addict and look for Add by URL or Add private feed. Spotify does not support this private RSS workflow.
  4. Paste the feed link and follow the app's instructions. The audio will appear in your library.
  5. Compatible apps can fetch newly published episodes on their own refresh schedule. Downloads and notifications depend on the app and device settings.
Tip:Your personal feed reflects the Tracks assigned to your member record. Treat the URL as a credential and do not forward it.

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